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Showing posts from September, 2018

Anchor Store

An Anchor Store is one of big department store in the mall. As name suggest, anchor store plays an important role to attract and increase in foot fall of customers in mall. Retailers like JC Penney, Sears and Shoppers Stop, Big Bazaar, Pantaloons in India are well known in retail industry for their anchor stores. An anchor stores helps mall and other retailers to increase their business in market through attract and increasing the customers volume in malls. There are also changes in number of anchor stores in a mall depend upon size of mall. In a multi- floor malls, anchor stores extend their area in two or more floors with the elevators and escalators. Sometimes, they also use basement for their warehouse or stock room.